Case studies

Work that
moved product.

End-to-end campaigns, measured end to end. Not impressions on a slide — samples in hands, creative on owned screens, and sales you can point at.

Fast&Fit Nutrition

Protein Supplements · 3 months

Challenge: A solid protein line stuck on the shelf — customer acquisition capped at their D2C audience, and paid social was pushing cost per customer up every quarter.
Approach: We ran the full loop on the network: screens at peak hours for exposure, sampling waves for trial, then an app push re-hit to every sampler inside 48 hours to carry them to purchase — each step attributed back to the person who took it.
Result: Monthly sales went from ₹12L to ₹58L in three months — a 4.8x return on the full campaign spend, measured end to end.

Before · Monthly sales

₹0L

After · Monthly sales

₹0L

4.8x ROI · 3 months

“WTF Amplify delivered 4.8x ROI on our sampling campaign. Their audience is incredibly engaged and converts at rates we've never seen before.”
Rajesh Kumar — Brand Manager, Fast&Fit Nutrition

Oziva Wellness

Women's Nutrition · 2 months

Challenge: Trials were happening, but trial-to-purchase stalled at 23% — the exposure step was working and the conversion step was not.
Approach: We moved trial to the point of intent: sampling wrapped inside branded challenges and experiential moments, with screens reinforcing the message on the same floor, so the first taste and the purchase decision happened on surfaces we could measure across.
Result: Trial-to-purchase conversion jumped from 23% to 67% in two months. Same product, right moment, attributed.

Before · Trial conversion

After · Trial conversion

2.9x ROI · 2 months

“The screen network gave us direct access to our target audience. 67% of viewers tried our product within a week. Absolutely phenomenal results.”
Priya Sharma — Marketing Director, Oziva

Beardo Grooming

Men's Care · 4 months

Challenge: Plenty of leads, poor quality — a 6.2/10 lead quality score meant sales was burning time on people who were never going to buy.
Approach: We acquired from the network instead of the open web: app push to the audience already in the category, warmed by influencer-led UGC, so every lead arrived pre-qualified and traceable to the placement that produced it.
Result: Lead quality score rose from 6.2 to 9.1 over four months — a 5.2x return on campaign spend.

Before · Lead quality score

0.0/10

After · Lead quality score

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5.2x ROI · 4 months

“WTF Amplify's app push campaigns generated our highest-quality leads. Their community is exactly where we wanted to be.”
Arjun Patel — CMO, Beardo

The numbers wall.

0.0x

ROI on sampling campaigns

Trial rate within one week

0.0x

Sales growth in 6 months

Trial-to-purchase rate

Screens in the network

0 Cr+

Monthly TV impressions

0 Lakh+

Samples every month

Brand partners

The roster

30+ brands already in the signal.

Nectarpure
Clubderma
Thiklok
Nooky
Shilaras
Diagnomitra
The Bal Bharat
IMEMYSELF
Urban Platter
Aquatein
Style Lounge
Bad Berry
Froodelite
Upurfit
Inyou Wellness

Snapback
chase protein
Wholviz
go zero
synerveda
SWap
Nroute
Fit Support
Baidyanath
Derm Ease
Fly nutrition
Make it possible
earlyfit
Nutrispoon
Spooncraftsfoods

Founder to founder

“WTF Amplify delivered 4.8x ROI on our sampling campaign. Their audience is incredibly engaged and converts at rates we've never seen before.”
Rajesh Kumar · Brand Manager, Fast&Fit Nutrition

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Work thatmoved product.